FOR IMMEDIATE RELEASE: December 17, 2025
PISTONS AUDIENCE UP 97% ON FANDUEL SPORTS NETWORK
Streaming viewership more than double compared to last year
DETROIT – With more ways to watch the Detroit Pistons than ever before, FanDuel Sports Network has seen significant audience growth for Pistons games through the start of the 2025-26 NBA season.
Using Total Audience Delivery, a methodology that combines streaming numbers with primary-DMA (designated market area) and outer-market TV viewership as published by Nielsen, Pistons games on FanDuel Sports Network are averaging 88,000 viewers, a total audience increase of 97% compared to the same period last year.
As the network continues to increase accessibility through its direct-to-consumer (DTC) platform and strategic partnerships with Prime Video and FanDuel, Pistons games are seeing substantial growth across key streaming metrics.
Average unique streamers per game have increased by 217% year-over-year and total streaming minutes (46 million) have increased by 221% YoY. Viewers also spent more time with each game stream, averaging 87.1 minutes per game, up over five minutes from last season. In total, the network’s Pistons games so far this season has seen 90,000 unique streamers, a 180% increase, indicating rising engagement with the product.
In addition to streaming gains, linear TV viewership so far this season has seen 89% growth, reaching on average over 30,000 households per game in the Detroit DMA.
“The Pistons have generated a huge surge in viewership, and we’re excited to see fans embracing our platforms to watch the action,” said Randy Stephens, EVP of Team Partnerships, FanDuel Sports Network. “The Pistons’ on-court performance has been amazing, and off the court they have been an excellent partner in promoting the many ways fans can tune in. Together, we’re committed to delivering exceptional coverage and making these games easily accessible, with continued growth ahead into 2026.”
For a limited time, fans interested in streaming the Pistons can access a 30-day extended free trial by signing up for a monthly subscription and entering the promo code FDSN30 at checkout. Visit FanDuelSportsNetwork.com or download the FanDuel Sports Network app to get started.
Subscriptions include:
- All Pistons regular season games on FanDuel Sports Network
- “Pistons Live” pregame and postgame coverage
- Other local and national programming on the network, including “Golic & Golic” and “Countdown Live” which both air every weekday ahead of game coverage
HOW TO WATCH THE PISTONS ON FANDUEL SPORTS NETWORK
- Streaming Subscription: Local fans can purchase a streaming subscription via the FanDuel Sports Network app or by visiting FanDuelSportsNetwork.com. Fans can purchase a season pass, monthly, or annual streaming package. Individual games are also available for purchase once live coverage begins. The FanDuel Sports Network app is available for download on many devices and on several living-room/connected-device platforms. Click HERE for a full list of supported devices.
- Prime Video: Local Prime Video customers can sign up to stream FanDuel Sports Network as an add-on subscription. Visit Amazon.com/channels and search for FanDuel Sports Network to subscribe.
- Cable/Satellite/Streaming Provider: FanDuel Sports Network is widely available on cable, satellite, and streaming providers, including DIRECTV, fubo, Mediacom, Spectrum, Xfinity, etc. Visit GetMyHomeTeams.com for options in your zip code. If you receive FanDuel Sports Network through your provider, you can stream games on the FanDuel Sports Network app or at FanDuelSportsNetwork.com at no extra cost by signing in with your provider credentials.
For more information visit FanDuelSportsNetwork.com and follow @FanDuelSN_PR on X.
*Data sources for audience metrics include Nielsen Media Research and Google Analytics (through Dec. 5, 2025).