FOR IMMEDIATE RELEASE: October 15, 2025
TIGERS 2025 REGULAR SEASON SAW RECORD-BREAKING VIEWERSHIP GROWTH ACROSS STREAMING & TV PLATFORMS ON FANDUEL SPORTS NETWORK
Tigers Local TV Viewership Up +101%, Streaming Up +120% and Total Audience Up +54%
Detroit – FanDuel Sports Network today announced significant viewership growth of the Detroit Tigers this 2025 regular season.
Using Total Audience Delivery, a methodology that combines streaming viewership numbers with in-DMA and outer-market TV numbers, as published by Nielsen, the Tigers on FanDuel Sports Network averaged 302,600 viewers per game, a 54% increase from 2024.
As the network continues to increase accessibility through its direct-to-consumer (DTC) platform and strategic partnerships with Prime Video and FanDuel, Tigers games streamed this season on FanDuel Sports Network saw substantial year-over-year growth across key metrics that drove record-breaking results.
Average streamers per game (53,500) increased by 120% and total streaming minutes (755 million) grew by 120%. Viewers also spent more time with each game stream, averaging 95.2 minutes per game, up 4% from 2024. In total, the network’s Tigers game coverage had over 200,000 unique streamers, a 61% increase, indicating rising engagement with the product.
Tigers games set streaming milestones for FanDuel Sports Network across all its partner MLB teams, underscoring the depth of fan interest and engagement.
- Tigers streaming holds 92 of the top 100 most unique-streamed games across all MLB teams this season on the FanDuel Sports Network app.
- The September 23 game vs. the Cleveland Guardians drew the largest single-game streaming audience in FanDuel Sports Network history (just under 78,000 unique streamers).
- Similarly, the July 6 game vs. the Guardians set a record high in total streaming minutes, with over 9.2 million minutes viewed, and average watch time per viewer at 123.6 minutes.
In addition to streaming gains, linear TV viewership saw a 101% growth, reaching on average 90,000 households per game in the Detroit DMA.
“The growth of Tigers viewership was extremely impressive, with not only a huge increase in streaming consumption but the local TV audience doubled as well. It was a season of record-breaking viewership across all platforms, which speaks to the energy of the team on the field and the strength of our multi-platform accessibility,” said Randy Stephens, Executive Vice President of Team Partnerships for FanDuel Sports Network. “We’re proud our partnership with the Tigers helped bring an unforgettable season to life for fans across the region.”
About FanDuel Sports Network
FanDuel Sports Network, owned by Main Street Sports Group, is the nation’s leading multiplatform provider of local sports, offering fans widescale availability and optionality to view their local teams. FanDuel Sports Network serves as the local media partner and home to select MLB, NHL and NBA teams and produces over 3,000 live sports events year-round. Main Street Sports Group harnesses its powerful partnerships, in-house direct-to-consumer streaming product and innovative strategies to reach audiences and deliver programming seamlessly across streaming platforms, connected devices and leading pay TV providers.
Main Streets Sports Group’s 15 owned-and-operated networks include FanDuel Sports Network Detroit, FanDuel Sports Network Florida, FanDuel Sports Network Kansas City, FanDuel Sports Network Indiana, FanDuel Sports Network Midwest, FanDuel Sports Network North, FanDuel Sports Network Ohio, FanDuel Sports Network Oklahoma, FanDuel Sports Network SoCal, FanDuel Sports Network South, FanDuel Sports Network Southeast, FanDuel Sports Network Southwest, FanDuel Sports Network Sun, FanDuel Sports Network West, and FanDuel Sports Network Wisconsin.
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